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"Email Marketing Exposed: Uncover the Secret Hack for Local Businesses!"


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"Email Marketing Exposed: Uncover the Secret Hack for Local Businesses!"

Fix the Follow-Up
Archives
"Email Marketing Exposed: Uncover the Secret Hack for Local Businesses!"

Jim Brown
Nov 20, 2025
Trivia Question❓Who sent the first email newsletter in 1978 and what was it about? Answer at the bottom of the newsletter |
November ushers in the holiday season, offering local businesses a unique chance to connect with their community through thoughtful email marketing.
Focusing on Thanksgiving, Black Friday, and Cyber Monday boosts audience engagement with well-timed, creative campaigns.
Blending promotional offers with authentic stories and gratitude fosters deeper relationships and loyalty.
Incorporate warm visuals, inviting messages, and clear calls-to-action to help your emails stand out in busy inboxes.
Community-focused dates like Veterans Day and World Kindness Day invite opportunities for non-promotional goodwill.
Highlighting events such as Small Business Saturday and Giving Tuesday underlines your local ties and social responsibility.
Use seasonal palettes, concise layouts, and inspiring language to keep your message memorable and inviting.
Thoughtful November campaigns can boost sales, strengthen relationships, and ensure your brand is top of mind into December. Read More... |
Secret Hack |
🔥 The “November Momentum Sequence” That Builds Trust and Drives Sales
November is noisy, but that’s exactly why a smart email sequence can pull your brand to the front of the line. Build a four-part November Momentum Sequence that mixes genuine connection with timely opportunities — without leaning on Thanksgiving themes.
Kick off the month with a “Season Starter” email that sets the tone: share what your customers can expect, introduce upcoming promotions, and add a personal insight or mini-story to warm things up. Follow with a Black Friday/Cyber Monday teaser that gives subscribers an early look at what’s coming — transparency builds anticipation. Deliver your main promotional email with clean visuals, tight copy, and one clear CTA.
Then finish strong with a community-focused message tied to Small Business Saturday, World Kindness Day, Giving Tuesday, or a local initiative your audience cares about.
This rhythm keeps your subscribers engaged, respected, and ready to act. You stay top-of-mind, build goodwill, and set yourself up for a strong December. |
Tip of The Week |
Use a quick “Season Starter” note to tell subscribers what they’ll gain this week. Clarity reduces unsubscribes and boosts engagement before holiday noise peaks. |
đź’ˇ Answer to Trivia Question: Gary Thuerk sent the first email newsletter in 1978 advertising a new line of DEC computers. |